POSTER DESIGN COMMUNICATING THE SUSTAINABLE IDEAL
Art 125—Introduction to Computer Imagery
Professor Groat
POSTER DESIGN
COMMUNICATING THE SUSTAINABLE IDEAL
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A poster is any piece of printed paper designed to be attached to a wall or vertical surface. Typically posters include both textual and graphic elements, although a poster may be either wholly graphical or wholly textual. Posters are designed to be both eye-catching and convey information. Posters may be used for many purposes, and they are a frequent tool of advertisers (particularly of events, musicians and films), propagandists, protestors and other groups trying to communicate a message. Posters are also used for reproductions of artwork, particularly famous works. Another type of poster are educational posters, which may be about a particular subject for educational purposes. Related to these are academic or conference are generally low-cost compared to original artwork. Many people also collect posters, and some famous posters have themselves become quite valuable, collectors and vintage posters are usually framed and matted. Posters may be any size.
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Your assignment is to design a poster for a hypothetical not-for-profit organization advocating sustainability. Therefore, you will need to invent both a name and logo design for your organization, and include them within the poster design.
Visual Communication Objective:
The objective of the designs is to elicit discussion regarding the critical nature of the sustainable movement in order to inspire people to embrace the ideal.
Design Specifications—“The Project Criteria!”
The Designs must:
- Language Options: English, French, Spanish, German
- Design must be on an 11x17” format, or larger.
- Must include color
- The poster design may include both hand-rendered illustration and digital imagery.
Classical Design Principles
Primary Principles: Unity, Variety, Hierarchy, Proportion
Support Principles: Scale, Balance, Rhythm, Repetition, Proximity
Elements of Art & Design
Shape, Space, Point, Line, Size, Color, Texture, Typography
What’s required for each design:
- First Round Thumbnails: 10 (ten)
- Second Round Thumbnails: 10 (ten)
- Rough 11x8.5”
- Be mounted on black foam board with a 3-inch boarder.
- Second round thumbnails, rough and final comp must be scanned and uploaded to your own blog.
- Comprehensive must be placed on blog!
Graded on
- How well you address the needs of the project!
- Completing the evaluation form, and including all of that you have written, directly below the comprehensive on your blog!
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2:21 AM
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